The sadly wrong targeting of some "smart" outdoor gear

(Paywall-free popularization like this is what I do for a living. To support me, see the end of this post)

Quick! Who REALLY needs an electric, smartphone-ready outdoor grill?

The BioLite Fireprint is a “sleek, portable backyard fire pit and hibachi grill” that made the dubious “Best Cyber Monday 2018 Outdoor Deals” list of Wired. This 200 dollars gadget has:

The sadly wrong targeting of some "smart" outdoor gear /img/biolite.jpg
  • several integrated electric fans that keep heat, stray embers, and smoke contained, burning fuel more efficiently
  • airflow (i.e. where smoke goes) —and how high the flames go “precisely controllable on your phone, via Bluetooth”
  • an optional carry cover that can recharges its battery from solar power

Who REALLY needs this?

From the rewiew linked above, the Fireprint appears to work as advertised: “It was relaxing to sit around a fire without constantly circling around it to avoid smoke plumes."

But it is precisely for this reason that it is sad to see stuff like this advertised as a great First World Problem solver, rather than to really improve people’s lives, and save them.

Stuff like this needs to exist, and be sold in the millions. But its “buyers” should not be (relatively) rich western suburbians and picnic goers too lazy or incompetent to occasionally enjoy “all the coziness and conviviality of a wood fire” without throwing non-recyclable electronics at it.

Depending on who you ask and how you measure it, cooking every day indoor on wood stoves kills from two to four million people every year (see also here and here for more details).

If grills like this have to exist (and they have!) their primary target should be those people. Products like this should have Open Source, patent-free designs, and be optimized, both for costs and ease of maintenance, for people who have no other choice than burning wood every day to eat, and today get sick for that.

Yes, I do know that there are projects of this kind going on. Still, it is sad to see products that may do a lot of good, first optimized (“Bluetooth-controlled”!!!) and then enthusiastically advertised to solve false problems for people with enough money.

Who writes this, why, and how to help

I am Marco Fioretti, tech writer and aspiring polymath doing human-digital research and popularization.
I do it because YOUR civil rights and the quality of YOUR life depend every year more on how software is used AROUND you.

To this end, I have already shared more than a million words on this blog, without any paywall or user tracking, and am sharing the next million through a newsletter, also without any paywall.

The more direct support I get, the more I can continue to inform for free parents, teachers, decision makers, and everybody else who should know more stuff like this. You can support me with paid subscriptions to my newsletter, donations via PayPal (mfioretti@nexaima.net) or LiberaPay, or in any of the other ways listed here.THANKS for your support!